People Interact

Blog about people-centered design by Lisa Chow and Sandra Sajonas.

Monthly Method Spotlight: SWOT Analysis

swotSWOT Analysis

When/why: To get a better idea and understanding of your project or yourself as a professional, specifically four elements: your 1) strengths and 2) weaknesses (internal) and 3) opportunities and 4) threats (external). It helps you focus on your strengths, work on your weaknesses or find complementary team members, minimize threats, and take advantage of opportunities.We talk about SWOT analysis as part of one’s career strategy in our leadership and career development presentations and workshops.

How: Use the SWOT matrix and start listing strengths, weaknesses, opportunities, and threats for your project.

Tips: Use giant flipchart post-it notes when you’re doing the SWOT analysis of your project as a group.

Interested in using/applying these methods in your work? Contact us for information.


3 responses to “Monthly Method Spotlight: SWOT Analysis

  1. Pingback: Top 10 Posts of 2018 | People Interact

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