People Interact

Blog about people-centered design by Lisa Chow and Sandra Sajonas.

Monthly Method Spotlight: Shadowing

people silhouette Shadowing

When/why: Shadowing is a way to see how a product/service/process might affect people’s behavior.

How: Shadow/tag along with people to observe and understand their actions, behaviors, routines, and interactions.

Tips: Get permission to shadow or tag along with someone. Ask/tell them to act like they usually do, as if you were not there.

Interested in using/applying these methods in your work? Contact us for more info.


4 responses to “Monthly Method Spotlight: Shadowing

  1. Pingback: Monthly Method Spotlight: Personal Inventory | People Interact

  2. Pingback: Monthly Method Spotlight: Ethnographic Research | People Interact

  3. Pingback: Monthly Method Spotlight: Top Ten Posts | People Interact

  4. Pingback: Monthly Method Spotlight: Behavioral Archaeology | People Interact

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