You may have heard that there is a new LinkedIn profile rolling out. Eventually all LinkedIn members will get the new profile. I just got my new LinkedIn profile yesterday (see screenshot).
As you may know, Sandra and I are big fans of LinkedIn, but I’m not sure how I feel about the recent LinkedIn change. I like that the new LinkedIn profile is more visual with icons for the various headings/categories (experience, courses, education, publications, etc.) and you can now add links under your job positions, education and a few other sections, but along with this release of the new profile, LinkedIn has streamlined their app offerings, which means apps like SlideShare presentations and WordPress, will no longer be supported. Apps like SlideShare and WordPress are how I share my presentation slides and blog posts with my LinkedIn network.
What do you guys think of the new LinkedIn profile?
EDIT (12/12/12): It seems like my SlideShare presentations are now a part of my professional gallery in the Summary section, so it’s not entirely gone, but what if I upload a new presentation to Slideshare, will it display in the gallery? Also, I’ve activated my LinkedIn profile with WordPress’ Publicize, so WordPress blog posts now show up as status updates, but not also in an app like before.
EDIT (12/14/12): I just noticed my Amazon reading list is not displayed. I’ve made connections with people who have a mutual interest in particular book titles. I’m wondering if it’s gone for good. I miss the apps.
On Wednesday, I attended a great presentation on “Leveraging LinkedIn for Your Career” by Brian Tietje, Strategic Account Executive at LinkedIn (and professional envelope pusher — from his LinkedIn profile headline). The event was organized by the New York Chapter of the Special Libraries Association (SLA-NY).
Update your LinkedIn profile according to your professional/career objectives.
You can create a company page on LinkedIn, for free.
Make a good first impression: use the headline space of your profile. Don’t just put your job title — that’s what we said about name tags and on maximizing LinkedIn.
Your summary section = your elevator pitch. Make it count. Highlight your role and career experience.
When it comes to LinkedIn recommendations, be specific in your recommendation request. Tell them what you want to be recommended for. Don’t have more than 3-5 recommendations displayed on your profile (Brag, but not too much).
Weed your LinkedIn connections at least once a year.
You can join up to 50 LinkedIn groups, but do you really want to be part of so many groups? Think quality over quantity. Feel free to test drive groups.
As a LinkedIn member, you get 5 introductions per month to use within your network. Get an introduction to the person you need to reach. You may share similar professional interests with this person or this person works at a company that you’re interested in.
When you search your network, you can save those searches and create weekly alerts.
Participate in Answers. It’s a way to share your knowledge as a professional in your field.
LinkedIn Today, news headlines (which I enjoy reading and sharing) comes from a few places: LinkedIn’s editorial team and what your network and industry are sharing.
Keep an eye on your profile stats. This helps gauge the impact of your LinkedIn profile. Are people finding or looking at your profile?
The one LinkedIn tip that Sandra and I keep sharing in our presentations (so we’re going to share it here as well):
When you send an invitation to connect with someone on LinkedIn, please customize your message.
The default message is “I’d like to add you to my professional network on LinkedIn.”, which is fine to use, in addition to your message. We can’t tell you how many times people just send us the default message. You wouldn’t just walk up to someone, give them your business card and then walk away — would you? Don’t do that on LinkedIn.
Customize your message. It can be something as simple as “We have similar professional interests: x,y,z.”. Remind them if you met in-person at an event, worked together on a project or were in the same class together.
What are your tips for using LinkedIn? Share them in the comments section below.
Here are our top 10 free tools (listed in no particular order) that we used this year:
LinkedIn – A great tool to maintain and expand your professional network. Also, another place for job postings.
Blogs: Blogger, WordPress - Blogging is a great way to share your thoughts and ideas. You can also use a blog to create your e-portfolio.
PDFonline – Convert your Word documents to PDF. Size limitations.
Google tools: Analytics - Track and analyze site visits, Calendar - Use it everyday or for specific events like conferences (unfortunately, many conference planners aren’t very user-friendly), Docs - work collaboratively on reports and presentations without the confusion of multiple versions, Sites – Quick and easy way to build a website. We used it to create our e-portfolios.
Delicious – While the future of Delicious is unknown given the recent news, it is a great tool for bookmarking and accessing your favorite and/or useful sites.
Bit.ly – Shorten a URL, share the link and track the clicks.
Slideshare – Share your presentation slides online.
Wikis: PBworks, Wetpaint - Useful for collaborative work, sharing of ideas and resources and project management. We used Wetpaint for HealthCampNYC. Lesson learned: some organizations block access to these sites. Also, Wetpaint had been acting funny. We’ve used PBworks for committee work.
Wordle – Create word clouds for presentations, reports, etc. Just dump in the text.
Meebo – Integrates all social networks and communications channels into a one-stop location that allows real time communication.
Last month at NYPL, we talked to the NY Librarians Meetup Group about how these tools can help your library career. We do presentations on a range of professional and career development topics. If you would like us to do a presentation for your group, please contact us.
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